Mark Middlemas is the CEO and Founder. He is responsible for building, supporting and promoting all of the talent & business partners.
Mark is a former Director of IPG’s Universal McCann where he managed the advertising and sponsorship programs for some of the world’s biggest brands including Coca-Cola GB, Mastercard, Bacardi-Martini, XBox & Royal Mail Group. He is a keen ultra runner, two-time Marathon des Sables finisher and completed the ForRangers Ultra in Kenya in 2018.
BUSINESS ADVISORY BOARD
Nick Lockett is the AMG Executive Chairman.
He received his training at the renowned and dynamic advertising agency, Saatchi & Saatchi. Rising swiftly through the ranks, he achieved the position of board director by the age of 26, serving as the Deputy Media Director. In 1990, he ventured into entrepreneurship by co-founding Booth Lockett Makin, an independent media strategy and buying agency. Subsequently, they launched Quantum Media, pioneering as the first online media agency.
Stepping into the international arena, Nick launched Columbus Media, which swiftly became the world’s largest independent media company. He took the position of Executive Chairman. Today, the company continues to thrive under the banner of Local Planet Media. In 2007, Nick & his fellow partners successfully sold BLM to Havas, solidifying our company’s strong reputation and boasting a staff of 100+.
Following this chapter, Nick embarked on a sabbatical in the South of France in 2008. However, his passion led me to the Super Yacht business, where he engaged in designing and selling purpose-driven expedition yachts for Hawk Yachts. Serving as a director and board member, he played a pivotal role in the company’s operations.
Now Nick brings his enthusiasm to the Athlete Media Group as Executive Chairman, drawn by the company’s unique positioning in the intersection of sport and sustainability. Throughout his career his guiding mantra has been to ‘think clever, think different and think big.’
Tony Mattson is a recently appointed NED for AMG. Details to follow.
ATHLETE ADVISORY BOARD
New elite athlete advisers announcement coming soon.