Conservation Heroes
Audio Storytelling Harnessing An Olympic Gold Medallist's Platform
British Olympic Gold & Bronze medallist, Crista Cullen MBE, is both an elite athlete and wildlife conservationist.
Now retired she runs The Tofauti Foundation, a charity working to mitigate human-wildlife conflict through positive engagement.
In 2021 AMG supported Crista & her foundation into creating The Tofauti Pod, a series of recorded audio conversations with leading wildlife conservationists & ambassadors in Kenya & wider East Africa.
The podcast series aired across multiple platforms and was heard by hundreds of thousands of listeners globally.