Green Impact

Partnership For A Better World

  • #BrandAmbassador #SDG12 #ClimateAction

The Panasonic Group is committed to its long-term environmental vision, “Panasonic GREEN IMPACT,” to create a positive impact from actions that reduce their own CO₂ emissions, contribute to avoiding CO₂ emissions of society & realise a circular economy.

In 2024 they teamed up with professional athlete Hannah Mills OBE who has a shared commitment to sustainable practices. By collaborating with this dedicated athlets, they wanted to inspire and drive awareness to the importance of fighting climate change.

The 18 month deal included filming a TV advert in Cardiff Bay, Wales; visiting Panasonic factories, media & PR, social media and a multi-media campaign that reached millions of people before, during & after the Paris 2024 Olympics & Paralympics.